Sona is a Senior Industrial Designer at PDT and has worked in all aspects of design from research to development to manufacturing support. She has worked on and led a wide array of programs including consumer electronics, housewares, soft goods, space organization and medical. Sona has had the opportunity to travel to India to conduct research sessions and gain first-hand experience with users in a developing country. She has also traveled to Asia to work with vendors to maintain the integrity of the design. Together all these experiences have helped shape Sona to fully appreciate and understand all the elements it truly takes to bring a product to life and finding a balance between the sometimes separated priorities. She has had work featured in Metropolis magazine and New Design magazine. As well as won several international design awards. Since graduating from Arizona State University in 2000, it is the ability to solve problems through research and design, meet so many new people along the way and the constant learning that drives Sona in this profession.
Sona Patadia-Rao
Speakers
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Tim Brown
| IDEO
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Allan Chochinov
| Core77
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Martha Cotton
| gravitytank
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Erica Eden
| Smart Design, Femme Den
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Kim Erwin
| IIT Institute of Design
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Megan Fath
| Conifer Research
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Diane Fraley
| D.S. Fraley Associates
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Heather Fraser
| Rotman DesignWorks
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Usman Haque
| Pachube
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Cathy Huang
| China Bridge International
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Stokes Jones
| Lodestar
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Anjali Kelkar
| Studio for Design Research
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Diane Lee
| Smart Design
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Yvonne Lin
| Smart Design, Femme Den
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Gerald Lombardi
| Hall & Partners
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Doug Look
| Autodesk
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Bill Lucas
| LUMA Institute, MAYA Design
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Dominick J. Misino
| NYPD
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Don Norman
| Nielsen Norman Group
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Sona Patadia-Rao
| PDT
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Ron Pierce
| Stuart Karten Design
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Linda Pulik
| UIC
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Heather Reavey
| Continuum
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Rick E. Robinson
| Sideriver Ventures
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Kevin Starr
| Rainer Arnhold Fellows
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Rob Tannen
| Bresslergroup
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Helen Walters
| Bloomberg Businessweek
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Paula Wellings
| Adaptive Path
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Eric Wilmot
| Wolff Olins
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Lisa Yanz
| PDT